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Legacy & advocacy

Meetings drive progress! Find case studies and resources on the beyond economic impact of meetings. Also make sure to check out www.the-iceberg.org.
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Glasgow City Marketing Bureau has released its first conference legacy assessment as part of its new campaign to become a world leader on measuring conference impact.

Healthcare professionals still value meetings as prime ways to connect with peers and learn about scientific breakthroughs from key opinion leaders.

Skift editor Greg Oates last week issued an industry rallying call for the business events sector to pursue a three-pillared 'Manifesto for a New Generation of Meetings and Conventions,'

At IMEX Frankfurt 2016, government officials from New South Wales (NSW), Australia(and the United Arab Emirates) revealed the role of business events for